Get Ready for Performance Marketing Insights, London 2016!

So, some of you may feel that it’s a long way off, if you’re still enjoying the sunshine in London city. Even for those of you really lucky ones who have left the unpredictable British weather for a summer break in warmer climates, the bad news can’t be ignored forever – September is just around[…]

The Ever-Changing Face of Performance Marketing

This April, we celebrated the 10th Performance Marketing Awards in London. Ten years ago, there were 14 categories. This year, they increased to almost 30, with at least double the amount of guests attending the event. Whatever you choose to call it – affiliate marketing or performance marketing – this is an industry that is[…]